{"id":79,"date":"2020-12-20T23:07:02","date_gmt":"2020-12-20T23:07:02","guid":{"rendered":"https:\/\/ualaonline.it\/?page_id=79"},"modified":"2021-01-29T08:59:09","modified_gmt":"2021-01-29T08:59:09","slug":"marketing-automation","status":"publish","type":"page","link":"https:\/\/ualaonline.it\/web-marketing\/marketing-automation\/","title":{"rendered":"Marketing Automation"},"content":{"rendered":"<section class=\"l-section wpb_row slide-section height_huge with_img\"><div class=\"l-section-img\" style=\"background-image: url(https:\/\/ualaonline.it\/wp-content\/uploads\/2021\/01\/newsletter.png);background-position: bottom right;background-repeat: no-repeat;background-size: auto;\" data-img-width=\"1197\" data-img-height=\"960\"><\/div><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-6 wpb_column vc_column_container mobile-overlay\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-text us_custom_7fa5663e has_text_color\"><span class=\"w-text-h\"><span class=\"w-text-value\">Marketing Automation<\/span><\/span><\/div><h1 class=\"w-text us_custom_0259209c has_text_color\"><span class=\"w-text-h\"><span class=\"w-text-value\">Acquisisci nuovi clienti in modo automatico<\/span><\/span><\/h1><div class=\"w-separator size_medium\"><\/div><div class=\"w-text us_custom_d702bfd7\"><span class=\"w-text-h\"><span class=\"w-text-value\">Scopri le nostre piattaforme dedicate a creare e gestire le tue attivit\u00e0 di marketing automation! Raggiungi nuovi clienti tramite notifiche push, newsletter e social chatbot innovativi!<\/span><\/span><\/div><div class=\"w-separator size_custom\" style=\"height:50px\"><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div id=\"vcparticlesbackground_1608504246_323294696\" data-theid=\"vcparticlesbackground_1608504246_323294696\" data-particles-number-value=\"80\" data-particles-density-value=\"800\" data-particles-shape-type=\"Circle\" data-particles-color=\"#e80083\" data-particles-shape-stroke-color=\"#e70182\" data-particles-shape-stroke-width=\"0\" data-particles-size-value=\"5\" data-particles-size-random=\"true\" data-particles-size-anim-enable=\"false\" data-particles-opacity-value=\"0.3\" data-particles-opacity-random=\"false\" data-particles-opacity-anim-enable=\"true\" data-particles-opacity-anim-speed=\"1\" data-particles-opacity-anim-opacity-min=\"0.1\" data-particles-opacity-anim-sync=\"true\" data-particles-move-enabled=\"true\" data-particles-move-direction=\"none\" data-particles-move-random=\"false\" data-particles-move-straight=\"false\" data-particles-move-speed=\"6\" data-particles-move-out-mode=\"bounce\" data-particles-line-linked-enable-auto=\"true\" data-particles-line-linked-distance=\"150\" data-particles-line-linked-color=\"#e8aec8\" data-particles-line-linked-opacity=\"0.40\" data-particles-line-linked-width=\"1\" data-particles-interactivity-onhover-enable=\"false\" data-particles-compatibility-customclass=\".boomapps_vcrow, .vc_row, .wpb_row\" data-particles-compatibility-zindex=\"-1\" data-particles-shape-image-src=\"\" data-particles-shape-image-width=\"\" data-particles-shape-image-height=\"\" class=\"vc-particles-background\" style=\"display:none;\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_custom\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_middle type_default reversed stacking_default\"><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image align_center\"><div class=\"w-image-h\"><img loading=\"lazy\" decoding=\"async\" width=\"573\" height=\"574\" src=\"https:\/\/ualaonline.it\/wp-content\/uploads\/2021\/01\/newsletter2.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/ualaonline.it\/wp-content\/uploads\/2021\/01\/newsletter2.png 573w, https:\/\/ualaonline.it\/wp-content\/uploads\/2021\/01\/newsletter2-300x300.png 300w, https:\/\/ualaonline.it\/wp-content\/uploads\/2021\/01\/newsletter2-150x150.png 150w\" sizes=\"(max-width: 573px) 100vw, 573px\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-text us_custom_7fa5663e has_text_color\"><span class=\"w-text-h\"><span class=\"w-text-value\">Email Marketing<\/span><\/span><\/div><h2 class=\"w-text us_custom_0259209c has_text_color\"><span class=\"w-text-h\"><span class=\"w-text-value\">L\u2019importanza dell\u2019email marketing per la comunicazione integrata aziendale<\/span><\/span><\/h2><div class=\"w-separator size_small with_line width_default thick_1 style_solid color_border align_center with_content\"><div class=\"w-separator-h\"><i class=\"fas fa-chevron-down\"><\/i><\/div><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><ul>\n<li>Perch\u00e9 oggi le persone cercano tutto su internet e sono ormai abituate a tenersi aggiornate sugli eventi o prodotti di suo interesse<\/li>\n<li>Perch\u00e9 attraverso una piattaforma di facile gestione \u00e8 possibile raggiungere un vasto target con un consumo di tempo pari all\u2019invio di una sola mail<\/li>\n<li>Perch\u00e9 \u00e8 possibile differenziare il messaggio della mail secondo gli interessi dei singoli destinatari<\/li>\n<li>Perch\u00e9 una piattaforma come UALADEM permette la gestione delle liste clienti dalla registrazione alla eventuale cancellazione nel rispetto delle norme di legge<\/li>\n<li>Perch\u00e9 con un prezzo contenuto e a consumo \u00e8 possibile aprire il proprio business a sempre nuova clientela<\/li>\n<\/ul>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3 style=\"text-align: center;\">Cosa sono i chat bot?<\/h3>\n<p>Un chat bot \u00e8 un automatismo che si applica all\u2019interno della chat di Facebook. Il bot viene programmato per conversare in totale autonomia con chiunque inizi una conversazione all\u2019interno della chat di una pagina Facebook. Possiamo semplificare dicendo che: insegniamo a questo programma a rispondere in un determinato modo ad una determinata azione. Ad esempio, gli insegniamo che quando un utente entra nella nostra chat, deve leggere il nome dell\u2019utente e scrivere subito un messaggio di benvenuto pre impostato (Buongiorno Francesco, io sono il chat bot. Come posso aiutarti oggi?). Per capire meglio questo meccanismo, puoi provare a chattare con il nostro bot, facendo click sull\u2019icona di Facebook Messenger che vedi in basso a destra.<\/p>\n<p>Quindi il Bot \u00e8 a tutti gli effetti come un assistente autonomo, attivo 24H su 24, 7 giorni su 7. Per renderlo funzionale, bisogna quindi programmare una linea di conversazione, che porter\u00e0 l\u2019utente dove noi vogliamo portarlo.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-separator size_custom with_line width_default thick_1 style_solid color_primary align_center\" style=\"height:4px\"><div class=\"w-separator-h\"><\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-4 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-iconbox us_custom_6e2134a6 iconpos_top style_outlined color_primary align_center\"><a title=\"Sviluppo\" href=\"https:\/\/ualaonline.it\/sviluppo\/\" class=\"w-iconbox-link\" aria-label=\"Sviluppo\"><div class=\"w-iconbox-icon\" style=\"font-size:46px;\"><i class=\"fas fa-code\"><\/i><\/div><\/a><div class=\"w-iconbox-meta\"><a title=\"Sviluppo\" href=\"https:\/\/ualaonline.it\/sviluppo\/\" class=\"w-iconbox-link\" aria-label=\"Sviluppo\"><h4 class=\"w-iconbox-title\">Sviluppo<\/h4><\/a><div class=\"w-iconbox-text\"><p>Avere un sito web, un ecommerce o un&#8217;app dedicata alla propria attivit\u00e0 \u00e8 ormai fondamentale.<\/p>\n<\/div><\/div><\/div><div class=\"w-btn-wrapper width_full\"><a class=\"w-btn us-btn-style_1 icon_atleft\" title=\"Sviluppo\" href=\"https:\/\/ualaonline.it\/sviluppo\/\"><i class=\"fad fa-chevron-right\"><\/i><span class=\"w-btn-label\">Scopri di pi\u00f9<\/span><\/a><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-4 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-iconbox us_custom_6e2134a6 iconpos_top style_outlined color_primary align_center\"><a title=\"Web Marketing\" href=\"https:\/\/ualaonline.it\/web-marketing\/\" class=\"w-iconbox-link\" aria-label=\"Web Marketing\"><div class=\"w-iconbox-icon\" style=\"font-size:46px;\"><i class=\"fas fa-chart-line\"><\/i><\/div><\/a><div class=\"w-iconbox-meta\"><a title=\"Web Marketing\" href=\"https:\/\/ualaonline.it\/web-marketing\/\" class=\"w-iconbox-link\" aria-label=\"Web Marketing\"><h4 class=\"w-iconbox-title\">Web Marketing<\/h4><\/a><div class=\"w-iconbox-text\"><p>Creiamo una strategia di marketing efficace per la tua azienda, per aumentare la visibilit\u00e0 ed il fatturato del tuo business!<\/p>\n<\/div><\/div><\/div><div class=\"w-btn-wrapper width_full\"><a class=\"w-btn us-btn-style_1 icon_atleft\" title=\"Web Marketing\" href=\"https:\/\/ualaonline.it\/web-marketing\/\"><i class=\"fad fa-chevron-right\"><\/i><span class=\"w-btn-label\">Scopri di pi\u00f9<\/span><\/a><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-4 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-iconbox us_custom_6e2134a6 iconpos_top style_outlined color_primary align_center\"><a title=\"Creativit\u00e0\" href=\"https:\/\/ualaonline.it\/creativita\/\" class=\"w-iconbox-link\" aria-label=\"Creativit\u00e0\"><div class=\"w-iconbox-icon\" style=\"font-size:46px;\"><i class=\"fas fa-camera-retro\"><\/i><\/div><\/a><div class=\"w-iconbox-meta\"><a title=\"Creativit\u00e0\" href=\"https:\/\/ualaonline.it\/creativita\/\" class=\"w-iconbox-link\" aria-label=\"Creativit\u00e0\"><h4 class=\"w-iconbox-title\">Creativit\u00e0<\/h4><\/a><div class=\"w-iconbox-text\"><p>Affidati a noi per produrre il tuo materiale pubblicitario, che rispecchi e rispetti l&#8217;immagine della tua azienda.<\/p>\n<\/div><\/div><\/div><div class=\"w-btn-wrapper width_full\"><a class=\"w-btn us-btn-style_1 icon_atleft\" title=\"Creativit\u00e0\" href=\"https:\/\/ualaonline.it\/creativita\/\"><i class=\"fad fa-chevron-right\"><\/i><span class=\"w-btn-label\">Scopri di pi\u00f9<\/span><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"w-separator size_huge\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small color_primary\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-8 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><h2 class=\"w-text\"><span class=\"w-text-h\"><span class=\"w-text-value\">Affidati al nostro team per il tuo prossimo progetto<\/span><\/span><\/h2><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_2\" title=\"Contatti\" href=\"https:\/\/ualaonline.it\/contatti\/\"><span class=\"w-btn-label\">Contattaci<\/span><\/a><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-4 vc_hidden-xs wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image us_custom_e4f3b373 align_none\"><div class=\"w-image-h\"><img loading=\"lazy\" decoding=\"async\" width=\"582\" height=\"626\" src=\"https:\/\/ualaonline.it\/wp-content\/uploads\/2020\/12\/ctav.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/ualaonline.it\/wp-content\/uploads\/2020\/12\/ctav.png 582w, https:\/\/ualaonline.it\/wp-content\/uploads\/2020\/12\/ctav-279x300.png 279w\" sizes=\"(max-width: 582px) 100vw, 582px\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"Marketing AutomationAcquisisci nuovi clienti in modo automaticoScopri le nostre piattaforme dedicate a creare e gestire le tue attivit\u00e0 di marketing automation! Raggiungi nuovi clienti tramite notifiche push, newsletter e social chatbot innovativi!Email MarketingL\u2019importanza dell\u2019email marketing per la comunicazione integrata aziendale Perch\u00e9 oggi le persone cercano tutto su internet e sono ormai abituate a tenersi aggiornate...","protected":false},"author":1,"featured_media":0,"parent":69,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":"","_joinchat":[]},"_links":{"self":[{"href":"https:\/\/ualaonline.it\/wp-json\/wp\/v2\/pages\/79"}],"collection":[{"href":"https:\/\/ualaonline.it\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ualaonline.it\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ualaonline.it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ualaonline.it\/wp-json\/wp\/v2\/comments?post=79"}],"version-history":[{"count":4,"href":"https:\/\/ualaonline.it\/wp-json\/wp\/v2\/pages\/79\/revisions"}],"predecessor-version":[{"id":12391,"href":"https:\/\/ualaonline.it\/wp-json\/wp\/v2\/pages\/79\/revisions\/12391"}],"up":[{"embeddable":true,"href":"https:\/\/ualaonline.it\/wp-json\/wp\/v2\/pages\/69"}],"wp:attachment":[{"href":"https:\/\/ualaonline.it\/wp-json\/wp\/v2\/media?parent=79"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}